Swisher Brothers Cigar Company

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The Swisher brand of Cigars, owes its origins to Newark, Ohio. David Swisher (b. 1829) and three of his children—Edward W., Harry, and John H.--began and expanded a cigar-manufacturing business in Newark in the latter part of the 19th century. As early as 1870 David and his son Edward, who was only 17 at the times, were involved in the sale of cigars. [1]

E.W. Swisher and Bros.

Swisher Brothers Cigars manufacturing facilities from Greater Newark, 1911

Edward W. Swisher founded a cigar manufacturing business "E.W Swisher and Bros." in 1875 that would form the kernel of a series of companies and manufacturing centers in the cigar industry built by the Swisher brothers. Edward would pass the company to his brothers John H and Harry Swisher in 1891, who were fourteen and eleven years his junior. [2] Edward would continue his cigar business in Columbus until 1903, but the tradition of cigar making would continue in Newark under his brothers John H. and Harry. [3] David Swisher who does not seem to have played a leading role in the management was known as "veteran cigar manufacturer" for the company, which produced more than 6 million cigars in 1890 using tobacco imported from Cuba. [4]

Swisher Brother Cigar Manufacturers

The Swisher Brothers Cigar Manufacturers stood at 57 and 59 West Main Street in Newark. The Swishers consolidated their three Ohio manufacturing plants into one in Newark in 1892 which employed over 200 people. [5] From 1895-1909, the company had expanded outward in Ohio once more, opening factories in Ironton and Chillicothe and numbering more than a 1,000 people in its employ. [6] Many of the individuals employed in the day-to-day operations of the cigar manufacturing were women; at the site on West Main street in Newark "the floor space is taken up with work benches where nearly 200 girls sit side by side at work. The place is as busy as a hive, but as quiet as a country Sunday school." The women worked at a piece rate and a newspaper article from the period claimed they could earn between $7 and $12 per week. The repeated use of the term "girl" does reflect the use of youths or children in the facility, particularly in the process of stripping the tobacco. The article even advertises that girls as young as 14 could be employed at Swishers', declaring that the girls were "under rigid rules and the best influence possible while in the factory." [7]

John Swisher bought Harry 's portion of the company in February 1913, and the business relationship of Swisher Bros. ended something of a sour note. Harry Swisher attempted to incorporate a new business after the sale, utilizing the Swisher Bros. brand. John Swisher successfully challenged Harry's use of the name in court and prevented the further use of the brand name by his brother. [8]

John Swisher and his son Carl continued to grow and expand the business. They elected to relocate the primary site of manufacturing from Newark to Jacksonville, Florida, though the family continued to own property and have ties to Licking County. The construction in Jacksonville provided Swishers' with a modern factory allowing them to increase production to make a tenth of the nation's cigars in 1937 with 2,000 employees. [9] Swisher remains a cigar manufacturer to this day and still headquartered in Jacksonville, Florida.


References

  1. 1870 Census for Licking County Ohio
  2. Brister, E. (1909) Centennial History, 525.
  3. "Mr. Swisher," (Jul. 24, 1903),Newark Daily Advocate
  4. "E.W. Swisher and Bros."(Oct. 16, 1890), Newark Daily Advocate
  5. Newark manufacturing and Business Review for 1895, (1895) , 9.
  6. Brister, E. (1909) Centennial History, 525 and Greater Newark (1911)
  7. "At Swishers'" (December 6, 1902), The Newark Daily Advocate
  8. "Injunction Granted to J.H. Swisher," (Mar. 7, 1913) The Newark Daily Advocate and "Court Decides Swisher Injunction," (Jun. 16, 1913), The Newark Daily Advocate
  9. "Swisher Jacksonville Cigar Plant Covers Two Blocks," (Mar. 9, 1938) Newark Advocate and American Tribune